It’s very daunting to launch a book in the current climate, but there are opportunities as well. I reached out to one of my favorite book marketing experts, David Gaughran, to talk about how authors can utilize digital ads to reach their first readers, the importance of Amazon metadata, the importance of your newsletter, and […]
Like many of you, I have quite a bit of extra time in self-quarantine, and I’ve been using it to take care of some long overdue tasks. To wit: I have a new Facebook page! And Groups, so you can have discussions outside of the existing forums! Please follow my Facebook page below. I’ll be […]
Over at The Facebook there are now many different options for authors who wish to have a presence there. Should you have a public Facebook profile? Should you create a dedicated author page? Should you create a dedicated page for your books too? Should you throw up your hands until Mark Zuckerberg gives you some […]
I wrote my first article for CNET, on Facebook Timeline. Check it out!
These past few weeks! In books! As you may have been able to tell from my somewhat sporadic blogging I’ve had a rather bananas couple of weeks, so these links are somewhat spotty. But! I still aim to please with the link love. First up, wow, some massive news out of Facebook yesterday, as they […]
Hofball in Wien – Wilhelm Gause Amid all the uproar over Facebook’s latest redesign of the newsfeed and some possibly huge pending announcements today (disclosure: links are to CNET, I work for CNET, and all views expressed herein are completely my own), there were some… well, murmurs in my feeds about Facebook having jumped the […]