This week! Books! The 2021 Pulitzer Prizes were announced, and Louise Erdrich won the prestigious prize for fiction! Here are the book-related winners: The Night Watchman by Louise Erdrich (Fiction) Franchise: The Golden Arches in Black America by Marcia Chatelain (History) The Dead Are Arising: The Life of Malcolm X by Les Payne and Tamara […]
What’s after the plague? (This week in books)
This week! Books! As we Americans ramp up our vaccinations and the end of the pandemic feels like it could possibly be around the corner, it’s very tempting to wonder what’s next. I really enjoyed this fascinating essay by Jill Lepore about what the end of plague novels say about what could lie ahead. Teens […]
Marketing tips for reaching your first readers from David Gaughran
It’s very daunting to launch a book in the current climate, but there are opportunities as well. I reached out to one of my favorite book marketing experts, David Gaughran, to talk about how authors can utilize digital ads to reach their first readers, the importance of Amazon metadata, the importance of your newsletter, and […]
New Facebook page and group!
Like many of you, I have quite a bit of extra time in self-quarantine, and I’ve been using it to take care of some long overdue tasks. To wit: I have a new Facebook page! And Groups, so you can have discussions outside of the existing forums! Please follow my Facebook page below. I’ll be […]
Facebook Pages vs. Profiles for Authors
Over at The Facebook there are now many different options for authors who wish to have a presence there. Should you have a public Facebook profile? Should you create a dedicated author page? Should you create a dedicated page for your books too? Should you throw up your hands until Mark Zuckerberg gives you some […]
Are You Ready for Facebook Timeline?
I wrote my first article for CNET, on Facebook Timeline. Check it out!