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Commercial fiction

October 7, 2008 by Nathan Bransford 56 Comments

First, a caveat: When I was a literary agent I wasn’t someone who worried too much about micro genre distinctions in a query letter. I think it’s helpful to know your genre, but also don’t think you should lose sleep over whether your novel is a dark urban fantasy or paranormal romance.

Second Caveat: opinions may differ on my take on commercial fiction, so take this as my own subjective opinion even more so than usual.

Third caveat: this post is geared toward the adult side of the book business.

Fourth caveat: Your shoelaces are untied.

Fifth caveat: Made you look.

Preamble: concluded.

UPDATED 6/1/19

What is commercial fiction?

Commercial fiction! Sounds great, right? Fiction that sells! Who can’t get behind that? Well… commercial fiction doesn’t really exist as its own genre.

Here’s what I mean by that: commercial fiction is kind of an umbrella term for genre fiction (Mystery, science fiction, fantasy, romance, westerns, historical fiction, etc.). Chances are, if you’re writing commercial fiction you’re writing with some genre or genres in mind and are targeting readers of that genre(s).

Now, what if you have a plot that doesn’t readily fall into a certain genre and it isn’t exactly literary fiction either (definition here)? To me, there are really only two possibilities.

1) You write it so that it is accessible and well-written enough to fall into the Book Club Fiction category (i.e. literary/commercial fiction). Major bonus points for having a high-concept plot (see: The Five People You Meet in Heaven). Quadruple bonus points for having a number or the word “Club” in the title.

2) You’re in no-man’s land.

Commercial fiction no man’s land

A looooot of manuscripts I saw in the query pile fell into no-man’s land.

A non-literary novel about a man staring at the wall is never going to be “commercial” fiction unless it is extremely well-written and/or stylistically unique and/or brings something to the table in order to land itself in the Book Club Fiction category. So particularly if you don’t have a high concept plot, writing it straight isn’t probably going to work. It has to be something more.

It’s very important to know yourself as a writer. If you’re going for literary fiction, it has to be stylistically unique. If you’re going for Book Club Fiction, it helps to be both accessible and well-written. If you’re going for commercial fiction, you should know your target audience.

And in my opinion, it’s important to think all this out before you start writing your novel. No man’s land is a very sad place for novels indeed.

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Filed Under: Genres Tagged With: How to Find a Literary Agent, writing advice

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Comments

  1. Ryan Field says

    October 9, 2008 at 4:05 pm

    Good Post.

    Reply
  2. Erik says

    October 10, 2008 at 4:16 pm

    I was busy when this one came out, and I’m only now catching up.

    You say that Literary Fiction has to be stylistically unique. OK, I got that.

    But I still want to write something people will read! Seriously, does a first time author have a chance at “literary fiction” in the first place?

    Mine is a thriller/romance/literary/Idunno kind of work. What I think I’d do is let you work it out. OK? 🙂

    Reply
  3. Commercial Collection says

    November 11, 2009 at 9:43 am

    It's really a nice article. . .

    Thanks for sharing with us. .

    Reply
  4. talesanddreams.com says

    February 20, 2011 at 8:05 pm

    I write in a variety of areas. The most important aspect of anything I write is to tell a good story. I have written a biography, children's fiction and recently finished a young adult paranormal fiction manuscript. I'm already on to my next project which will be fiction. Is there room for someone who writes in so many different areas?

    Reply
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Hi, I’m Nathan. I’m the author of How to Write a Novel and the Jacob Wonderbar series, which was published by Penguin. I used to be a literary agent at Curtis Brown Ltd. and I’m dedicated to helping authors achieve their dreams. Let me help you with your book!

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